Position Summary
Headquartered in Ridgefield Park, N.J., Samsung Electronics America, Inc. (SEA) is a leader in mobile technologies, consumer electronics, home appliances and enterprise solutions. The company pushes beyond the limits of today’s technology to provide groundbreaking connected experiences across its large portfolio of products and services, including mobile devices, home appliances, home entertainment, 5G networks and digital displays. As an eleven-time winner of EPA’s ENERGY STAR® Partner of the Year Award for Sustained Excellence, SEA is dedicated to making a positive impact on the environment through its eco-conscious products, practices and operations.Role and Responsibilities
The Samsung Marketing Manager, Costco account, will have full ownership of the Costco shopper experience. This includes leadership of digital Product Detail Pages (PDPs), digital Brand Store or e-commerce Shop in Shop (eSIS) and in-store experience. Additionally, this role will own strategic innovation to define next generation content strategy that drives thoughtful PDP, eSIS and in- store experience innovation. This person will be seen as a change agent, sharing NEW best practices across Samsung’s lines of business, influencing to drive step change improvements in Trade In (conversion), Trade Up (average sales price), Trade Across (selling multiple Samsung items to a shopper).
Online Experience: Each year we launch an exciting portfolio of breakthrough innovation. We need your help to get shoppers excited about our innovative portfolio! In this role you will leverage creative toolkits and interact directly with the Costco merchants to ensure Samsung’s online experience is Day 1 Launch Ready and executed with excellence on Costco.com. You will also create a Content Health Dashboard and share monthly updates with senior leadership describing what actions you will enable to drive content health. This gives you a great opportunity to shine in front of leadership on a regular basis. Finally, you will be seen as our content expert, scouring for industry best practices to develop innovative new solutions to create a next-generation experience that will enable a step- change in engagement and conversion.
eShop-in-Shop Experience: Samsung maintains a brand store on Costco.com to enable shoppers to further explore our full portfolio. You will leverage creative toolkits and develop new opportunities to engage Costco shoppers. There is significant room for improvement in our Costco.com brand store experience. You will have the exciting opportunity to redesign this store with innovative new ideas to make it best in class, leveraging industry best practices. You will define a strategic recommendation and then partner with the Costco merchant/marketing team to execute your vision.
Warehouse Experience: You will partner with Samsung’s retail merchandising team to design, sell-in and execute engaging and impactful merchandising displays that serve as a beacon to draw shoppers into the electronic department. You will lead our cross-functional and agency partners to develop compelling communication with interactive features that help shoppers explore more deeply, narrow their choices and convert on our premium products. You will partner with our retail merchandising team to drive the agenda for Costco specific assisted selling tools and training that enables us to more effectively convert the in-store browser into a buyer of Samsung products.
Strategic Business Planning: You will lead the on-line and in-store strategy & annual marketing plan; and include your ideas as building blocks toward our business plan. You will have the opportunity to align internal/external stakeholders to our strategy, present your ideas and how they will enable the team’s business objectives, and deliver in-market results.
Skills and Qualifications
Proven functional and business expert with 4+ years’ experience in marketing, brand management, or related field.
Experience working with national retailers is required. Experience with Costco is preferred but not required.
Bachelor’s degree required.
Strong business acumen, superior analytical skills and the ability to translate data into actionable insights and initiatives to drive top/bottom line growth.
Superior project management skills, including the ability to prepare written plans and schedules, identify objectives, coordinate and direct project teams, and manage budgets.
Thorough understanding of digital content marketing platforms. Digitally savvy with experience developing, optimizing and tracking digital led marketing campaigns.
Strong cross-functional collaboration skills with ability to lead through ambiguity.
Excellent communication and presentation skills, with high attention to detail.
Proven ability to balance competing priorities in a fast-paced innovative organization.
High-level of confidence, integrity, enthusiasm, executive presence that fits a fast-paced, energetic and proactive organization.
Role will follow our current in-office hours, Monday thru Thursday, in our Bellevue, WA office.
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Benefits @ Samsung - https://www.samsung.com/us/careers/benefits/
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