Job Description

NOW HIRING: BUSINESS DEVELOPMENT & SALES LEAD
NorLink Solutions (A Division of American Crane & Equipment Corporation)
 Full-Time | Exempt | On-site in Douglassville, PA | 20–30% Travel (North America)

Ready to help launch and grow next-generation Industrial IoT solutions?

NorLink Solutions (NLS), an innovation-focused division of American Crane & Equipment Corporation (ACECO), is seeking an experienced Business Development & Sales Lead to support the launch and growth of new Industrial IoT and connected equipment offerings.

This role is a hands-on, senior individual contributor position focused on building momentum for subscription-based solutions that improve reliability, reduce unplanned downtime, and enable better decision-making through equipment data.

Job Title: Business Development & Sales Lead
Department: NorLink Solutions
Location: Douglassville, PA
Schedule: Full-Time | Exempt
Travel: Approximately 20–30% (North America)

The Role

NorLink Solutions is seeking an experienced Business Development & Sales Lead to help launch and grow SCS and MHM. This role serves as the primary commercial driver for these offerings, with a strong focus on direct end-user sales and the opportunity to explore OEM and strategic partnerships in parallel.

NorLink enters the market with an initial foundation across pricing, positioning, and sales materials, while relying on this role to actively refine and evolve those elements through real-world customer engagement.

This position is designed for someone who thrives in early-stage commercial environments and takes ownership of identifying opportunities, engaging customers, and advancing deals.

What You’ll Do

• Identify and pursue new business opportunities for SCS and MHM across targeted industrial segments
• Lead the full sales process, including discovery, product demonstrations, proposals, and deal closure
• Engage customers in technical and value-based discussions around Industrial IoT and condition monitoring
• Support pilot programs and help convert pilots into paid subscription deployments
• Collaborate with internal engineering, product, and leadership teams to ensure successful customer onboarding
• Contribute market feedback to help refine messaging, positioning, and pricing over time
• Represent NorLink Solutions at select trade shows, industry events, and customer sites

Success in This Role

Within the first 6–12 months, success will typically include:

• Building a healthy pipeline and advancing qualified opportunities through a repeatable sales process
• Launching initial pilots and converting early wins into recurring subscription deployments
• Establishing a strong feedback loop into product and marketing to sharpen positioning and sales assets

What We’re Looking For

This role is best suited for a candidate who:

• Has 5+ years of experience in B2B sales or business development, ideally in industrial, technical, or SaaS-related markets
• Brings technical credibility and can explain hardware-enabled SaaS solutions to both technical and non-technical stakeholders
• Has experience managing complex sales cycles and engaging multiple customer decision-makers
• Is comfortable operating with ambiguity and taking initiative in a new product environment
• Has a strong internal drive and sense of ownership for outcomes
• Experience with Industrial IoT, condition monitoring, predictive maintenance, or industrial equipment markets is strongly preferred

Compensation

This role offers a competitive compensation package that includes:

• Base salary: Competitive and commensurate with experience
• Incentive compensation: Performance-based commission structure tied to sales outcomes

Total on-target earnings are designed to be competitive for experienced sales professionals and reflect both near-term contribution and longer-term growth potential.

REQUIREMENTS

• Authorization to work in the United States without current or future employer sponsorship
• Ability to verify identity and employment authorization (Form I-9)
• Eligibility to access information or technology governed by U.S. export control laws (including 10 C.F.R. Part 810, EAR, and/or ITAR), where applicable
• Willingness to undergo a background check in accordance with applicable laws
• Willingness to undergo a pre-employment drug screen in accordance with company policy
• Ability to meet the posted work schedule and travel requirements
• Ability to maintain reliable attendance and professional conduct aligned with company values

What’s In It For You?

The Foundation

• Competitive compensation package with base salary and performance-based incentive plan
• Comprehensive medical, vision, dental, and life insurance available day one
• Generous paid time off with rollover each year
• 401(k) retirement plan with company match
• 10 paid company-observed holidays

Role-Specific Highlights – Business Development & Sales Lead

• High-ownership role driving market adoption of new Industrial IoT products
• Direct influence on commercial strategy, positioning, and growth trajectory

About NorLink Solutions

NorLink Solutions (NLS) is an innovation-focused division of American Crane & Equipment Corporation (ACECO), a well-established leader in the crane and hoist industry known for delivering engineered solutions into demanding, high-consequence industrial environments.

NLS was formed to develop and commercialize next-generation Industrial IoT and connected equipment solutions that extend ACECO’s legacy into the future. These solutions help industrial operators improve reliability, reduce unplanned downtime, and make better decisions with equipment data.

Initial offerings include:

• Smart Crane System (SCS): A hardware-integrated Industrial IoT platform that monitors crane usage, loading behavior, and operational conditions
• Machine Health Monitoring (MHM): A condition monitoring product focused on early fault detection and asset health insights for a wide range of industrial equipment, including cranes where SCS is not a fit due to control architecture or retrofit constraints

Both SCS and MHM are offered as subscription-based services, enabling ongoing monitoring, insights, and value over the equipment lifecycle. These products are central to ACECO’s long-term strategy as connected systems and data-driven insights become increasingly critical in industrial markets.

Why Join NorLink Solutions?

• Opportunity to help launch and shape new Industrial IoT products backed by a respected, stable industry leader
• High-visibility role with meaningful impact on commercial strategy
• Balance of startup-style ownership with the resources and credibility of an established company
• Significant opportunity for professional growth as NorLink’s product offerings and market presence expand

How to Apply:

• Submit your application online at Recruitment (adp.com)

NorLink Solutions is a division of American Crane & Equipment Corporation. Employment, benefits, and policies are administered by American Crane & Equipment Corporation.

All offers of employment are contingent upon the successful completion of a background check and drug screen, subject to applicable laws and regulations.

American Crane & Equipment Corporation is an Equal Opportunity Employer.

The company maintains and observes employment policies that do not discriminate against any person because of race, color, sex, sexual orientation, gender identity, national origin, religion, disability, age, ancestry and any other basis prohibited by federal, state or local law. This applies to recruiting, hiring, training, compensation, overtime, job classifications, work assignments, promotions, demotions, layoffs, terminations, transfers, and all other conditions of employment.

This position requires:

• Valid proof of identity and authorization to work in the U.S. (Form I-9)
• Eligibility to access information or technology governed by U.S. export control laws, including 10 C.F.R. Part 810. If government authorization is required for access to controlled technology, employment or start date may be delayed or withdrawn in accordance with applicable law
• Certain positions and projects may require the ability to obtain and maintain unescorted access to nuclear facilities in compliance with NRC regulations (10 C.F.R. Parts 26 & 73)

The pay for this position is dependent on circumstances including an applicant’s skills and qualifications, certain degrees and certifications, prior job experience, market data, and other relevant factors.

American Crane & Equipment Corporation offers a wide array of comprehensive benefit programs and services including medical, dental, vision, flexible spending and health savings accounts to our benefits-eligible employees. Additional benefits include retirement savings plans like 401(k) and paid time off, paid holidays, and disability coverage. Some benefits offerings are subject to any legal requirements or limitations, employee eligibility status, and where the employee lives and/or works.

NOTE: American Crane & Equipment Corporation is not seeking assistance or accepting unsolicited resumes from search firms for employment opportunities, unless they have a written agreement for the position they are contacting us about. Regardless of past practice, all resumes submitted by search firms to any employee at American Crane & Equipment Corporation without a valid written search agreement in place for that position will be deemed the sole property of American Crane & Equipment Corporation, and no fee will be paid in the event the candidate is hired by American Crane & Equipment Corporation as a result of the referral or through other means.