FactoryFix
View more related jobs

Associate Brand Manager

American Textile Co. • Duquesne, PA
a month ago

JOB SUMMARY:
The successful Associate Brand Manager will support the growth of the company’s brands. The position requires extensive collaboration across departments, a passion for learning about the company’s products and customers, and excellence in verbal and written communications.

PRIMARY RESPONSIBILITIES:

• Assist in the organization and execution of marketing projects
• Coordinate with internal teams on brand inquiries and needs
• Provide analytical support, insight, and recommendations based on sales trends
• Research competitive items, trends, consumer reviews, and other available data to identify enhancements to current products as well as new product opportunities
• Develop product positioning and claims that differentiate the brand’s products among competitors, and create packaging briefs that inspire great design
• Create compelling presentations to sell new items into specific retailers (Home Goods, TJMaxx, Kohl’s and others who sell the company’s brands)
• Collaborate with eCommerce team to develop online content that drives Omni channel sales
• Partner closely with Product Development and Operations to ensure flawless new item introductions
• Drive communication and process development within the Marketing team

ESSENTIAL QUALIFICATIONS:
• Four year degree in Marketing, Business, or related field preferred; MBA a plus
• 3-5 years of experience in brand management or consumer marketing
• Knowledge of product pricing, packaging, distribution and positioning
• Ability to analyze data and draw meaningful conclusions and insights
• Ability to manage competing priorities and meet tight deadlines
• Excellent communication and teamwork skills
• Customer-focused mindset, results-driven attitude, and ability to think creatively

PHYSICAL DEMANDS:
• Ability to withstand prolonged periods sitting at a desk
• Frequent use of upper extremities to perform keyboard functions and work on a computer
• Ability to occasionally stand/walk