Account Executive - Adtaxi

Marin Independent Journal

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$38.46-40.87 /h
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Anaheim, CA

Job Description

As posted by the hiring company

Job Overview:

We want to be the best. That’s why we hire the best. As the 2018 winner of Digiday’s Worklife Award for Most Passionate Employees at an Agency, we thrive on challenging, rewarding, purpose-driven work. We’re looking for skilled individuals like you - for professionals full of talent, but not of themselves.

Adtaxi is a client-centric digital organization that brings scale, precision, and sophistication to digital marketing. Leveraging the belief that people matter as much as technology, we help advertisers solve complex marketing challenges with custom, performance-driven solutions.

We are a Facebook Small Business Solutions Partner, a Google Premier Partner, and the recipient of the 2016 Google Channel Sales Innovator Award - US; this prestigious award, the only one in the innovation category presented to a U.S. company, recognizes the leading-edge technology of our Quantum Optimization Platform.

The Account Executive for Southern California News Group is responsible for the sales and development of digital marketing campaigns for target businesses and organizations. This role handles a high percentage of transactional selling with a large number of accounts. This position is responsible for an assigned territory or category and reports to a Sales Manager or Director. The ideal candidate will have solid experience with SEO, SEM advertising sales, and account management.

Essential Functions:

  • Proactively prospect, qualify, grow and maintain all sales activities, from lead generation through close in an assigned territory or category

  • Possess a thorough knowledge of print and digital product portfolio (features, benefits, rates, etc.); use knowledge to overcome customer objectives

  • Develop prospecting leads using a variety of sources, including digital, with a bonus of being able to sell radio, TV and direct mail off our publications within MediaNews Group

  • Understand, demonstrate and explain to new and current advertisers the value that our print and digital products and services have over the competition

  • Understand how the competition sells their products and services, including rates and specials

  • Keep records of products sold to customers and look for ways to increase advertiser spend

  • Create marketing presentations and solution-based needs proposals based on information provided by the customer

  • Actively pursue and maintain an understanding of current trends in the newspaper industry (including print, digital and other platforms)

  • Analyze and interpret key sales metrics and develop strategies to reach sales success

  • Work with appropriate departments to create compelling media solutions for advertisers

  • Consistently develop and manage a sales pipeline through CRM

  • Provide reliable forecasts and revenue projections. Meet all required performance metrics detailed by management and perform at or above the assigned sales quota

  • Own the entire sales and retention cycle for each campaign working in conjunction with the assigned account analyst, client services, and the ad operations team

  • Complete post-sale paperwork, including detailed insertion order instructions, which requires a strong command of their product and basic internet techniques.


  • Bachelors Degree and at least 3 years of digital sales expeience

  • Experience in at least 1 digital platform

  • Experience in automotive and/or franchise B2B sales

  • Proven track record of success in online media sales, direct experience with selling ad serving, rich media, email, online media or technology.

  • Proven track record of success driving revenue (e.g., ability to capture and close the deal)

  • Excellent presentation, negotiation and customer relationship skills

  • Strong organizational skills and ability to handle multiple tasks and priorities; demonstrated time management skills.

  • Ability to work in a fast-paced, deadline-oriented, dynamic environment

  • Professional, outgoing and friendly and able to adapt sales techniques and presentations

  • Proficient at personal goal setting and demonstrates a drive to succeed goals required

  • Analytical skills required for work on data-driven summary reports on campaign performance

  • Proficiency in Outlook, Excel, Word, and PowerPoint required

  • Google AdWords and Analytics Certification preferred


  • 0-25% Amount of time varies by role, book of business and market.

This position is remote.

The annual salary range is $80,000-$85,000 + commissions. Pay is based on several factors including but not limited to education, work experience, time in role, certifications, etc. In addition to your salary, MediaNews Group offers a comprehensive benefits package, incentive and recognition programs, and a 401K plan (all benefits are based on eligibility).